018.012 / 001
I was asked by Ad Agency Contrapunto BBDO to develop an classical stylish
interfase for an experience around the
new Mercedes GLK.
A kind of spectacular trip over some of
the best roads in Spain to play with.
For this project I used two central things,
a "modern" grid and the old fashioned
Mercedes-Benz's Corporate Font, the
Prof. Kurt Weidemann's "Corporate A".